Most will remember this as the day the Los Angeles Raiders defeated the Washington Redskins in Superbowl XVIII. It was the day the Raiders scored 38 points. More points scored by one team in a Superbowl in history up to that point. It was the day the Raiders defeated the Redskins by 29 points. That was also a record at the time. Superbowl Sunday is always great. This one did lack something for me though. As a Forty-Niner fan seeing the Raiders win is always a struggle.
But something did happen that day. Something that was very memorable. During a commercial break in the 3rd quarter the image appeared. We all remember it. It started with a line of marching minions making their way through some sort of blue/grey industrial tunnel. The marchers are nondescript in gender, clothes or expression. It seems they are there without being there. They enter an arena where more of the zombie-like individuals sit in front of a screen listening emotionless to their leader. Big Brother if you will.
Then we see the first blast of our heroine. Like an Olympic runner she runs through the tunnel towards the arena. With her spiked blonde hair, white shirt and orange shorts and shoes she is a stark contrast to those around her. She enters the arena and runs towards the screen with the image of the bellowing Big Brother. She carries with her a large brass hammer. Following closely behind are four storm troopers. These are, as Orwell described them, the “Thought Police”.
As shocking and stirring as the commercial is most people missed the most important part. They view the images but have never truly listened to the words being spoken by Big Brother. Those words were:
“Today we celebrate the first glorious anniversary of the Information Purification Directives. We have created for the first time in all history a garden of pure ideology, where each worker may bloom, secure from the pests of any contradictory true thoughts. Our Unification of Thoughts is more powerful a weapon than any fleet or army on earth. We are one people, with one will, one resolve, one cause. Our enemies shall talk themselves to death and we will bury them with their own confusion. We shall prevail!
As those last three words are spoken our heroine hurls the hammer towards the screen and in a huge explosion the image of Big Brother is gone. The blue/grey minions can only sit in shocked silence.
The commercial was for the upcoming release of the legendary Apple Macintosh. But whether experiencing Orwell’s book 1984 or Steve Jobs commercial of 1984 the message was clear. Do not accept conformity. Be individuals in thoughts and actions.
I thought of this commercial yesterday as I sat and read a story of a Michigan teacher who chose to change the words of the song “Deck the Halls”. This was all because her first and second graders decided to giggle when they reached the part about “gay apparel”. The Welsh song was published for the first time some 227 years ago but is believed to be much older. So our teacher, rather than making this a “teachable moment” (ugh!) decided to just change history.
I looked the word up on Dictionary.com. Dictionary.com provides five separate definitions for “gay”. Two refer to “homosexuality” and three to merriment, lively moods and social pleasure. But apparently that doesn’t matter. Society, or at least this teacher, has decided that “gay” means one thing and one thing only. And that my friend is apparently not a good thing. How very PC of her!
This reminded me so much of my experience back in the mid-nineties with my oldest son. While in elementary school during their “holiday program” they sang song after song celebrating diversity. Of course there was no Christmas, Hanukah or Kwanza songs sung. Instead they sang festive hits like “Here Comes the Sun”. The schools “celebration of diversity” was about as diverse as the minions marching into the blue/grey arena in the Apple commercial.
But actions like these are getting more and more prevalent. Political Correctness increases daily while personal freedom and opinion is squashed. We can no longer say Merry Christmas. It is now Happy Holidays. We no longer say Jesus. We say the “higher power” of your choice. The word terrorist is replaced by “Freedom Fighters”. What we are doing is removing the line between good and evil. We are simply becoming grey, lifeless, emotionless figures marching to one drum, one beat. We are in the words of Big Brother becoming “one people, with one will, one resolve, one cause”. But to do so we are sacrificing ourselves.
Isn’t that what the Occupy Movement is all about? Sure they will tell you it is about making the top one percent pay their fair share. But isn’t it really about making everyone equal? No matter how hard you work or try. They would prefer to have everyone live in tents in a park, eat the same food and have the same advantages (or disadvantages). They want us all to look and feel the same. Oh and don’t forget we should all have the same medical plan!!!
What is truly ironic is that the “Occupiers” are focused on the wrong thing. When the “Occupiers” refer to the “1 percent” it would be equivalent to Orwell’s Inner Party. Those in control (i.e. Big Brother). At the same time they, “the Occupiers”, see themselves (99 percent) as the Proles, or the lower class. In Orwell’s book the bottom amounts to 85% of society. Now I am not saying I buy their premise. But obviously they do. What they fail to see is that there focus is so skewed towards the “evil 1 percent” they are failing to see that they are losing themselves. They are failing to recognize the fact that they, themselves, are becoming the “Thought Police”. They are the ones insisting that we all think, act and get treated alike. They are making themselves the lifeless, grey group attempting to control individuals. They want to be Big Brother.
Sure, there are those that are fighting back. Those of us who refuse to become that grey marching minion. There will always be some of us. But it seems as there are less and less of us. Society is slowly and assuredly moving to that grey place. The place where there is no right or wrong. No joy or sorrow. No rich or poor. No good or evil.
But the real question is this. Is there a hero or heroine out there with a hammer? Someone who is willing to risk all they are. The person who will defy the “Thought Police” and enter the arena on a mission. The person who will charge forth and destroy the image of Big Brother and allow us to be the individuals our forefathers meant for us to be. I pray that person is out there somewhere.
To watch the original Apple Commercial: http://bit.ly/iivZ7









